PawBoost
Overview
PawBoost is a platform that helps reunite lost pets with their owners. It allows users to report lost or found pets, creating alerts that can be shared across its network and on social media. Leveraging community support, it connects pet owners with local animal lovers, shelters, and veterinarians. PawBoost offers a searchable database for lost and found pets, provides resources and tips for searching for lost pets, and suggests preventive measures.
This project is centered on revitalizing the current branding system, aiming to elevate and refine PawBoost’s existing brand identity.
Services
Visual Identity Design
Logo Design
Merchandise Design
Icon Design
Packaging
Research
Audience
For pet owners who lost their pets in the great Boston area
For volunteers who want to help people find their lost pets
Six Words for Brand Identity
Accessibility
Friendliness
Approachable
Six Values
Support community with lost pets
Volunteering to help
Growing of networks, connection, and database of the lost pets
Good intentions to create more and more happy reunions
Accessible
Friendly and always calling for more help and attention to find lost pets
Cute
Warmth
Kindness
Logo Design
Color Palette
Icons
Poster Set
Poster Event: Fundraising for PawBoost
Purpose: Call for Donation from community